Select Sires’ ProfitSOURCE® sires are selected to meet your fertility and calving ease expectations, while also offering different profiles of growth and carcass traits desired by beef supply chain partners. Custom-selected genetics combined with elite calf care practices and traceability-driven insights drive demand. No matter your location, breed base, or desired marketing weight, marketing options are available! Tag it, Trace it, and Trust it as a source of profit on your farm.

ProfitSOURCE®: Your Source for Proven Carcass Quality

In Summer 2024, Select Sires sent four loads of ProfitSOURCE®-sired fat cattle, all born, raised, and finished on one dairy, to a packing plant for a cutout test to quantitatively evaluate their performance. The results were just as impressive as the many thousands of commercially collected carcass records in Select Sires’ ProfitSOURCE database. Lauren Kimble, manager of ProfitSOURCE supply chains, talked with Texas Tech University Professor and Gordon W. Davis Regent’s Chair in Meat Science and Muscle Biology, Brad Johnson, Ph.D., who assisted with the study, to break down the carcass cutout results.

MEET YOUR SSMC PROFITSOURCE REPRESENTATIVE

Wayne Glaeser, ProfitSOURCE® Marketing Coordinator

MEET OUR PROFITSOURCE PARTNERS

Calf ranches, feedlots and packers interested in source-verified, high quality ProfitSOURCE calves have established partnerships with Select Sires. ProfitSOURCE Partners may vary depending on geography, size of dairies, ownership arrangements, breed preferences, genetic criteria and end product targets.
Friona_Logo_Black
Dairy producers with an interest in growing their beef x dairy calves to middle weight (450lbs - 600lbs), can send their ProfitSOURCE-sired cattle direct to Friona Industries.
GeneNet®
GeneNet offers direct grid access to producers raising their ProfitSOURCE cattle to finish. As an added bonus, producers will receive group and individual carcass data back as part of this unique market access opportunity.
TD-Beef-Logo-01-
TD Beef’s exclusive partnership with Select Sires requires the use of elite terminal bulls selected for their program. Access to the program is contingent upon calf pickup logistics. Producers will be offered a premium for day-old calves, but must agree to utilize Select Sires for all their beef and dairy genetic inputs.
SV_HerdFlex_Logo_WG11C_043020-01
SimVitro® HerdFlex® embryos are a new approach to generating high performance beef calves. With this IVF solution, you can get full-beef calves that have calving ease and deliver value through improved feed efficiency, rate of gain, ribeye area and marbling.
PowerGenetics_TS_logo
Power Genetics is acquiring calves from dairies utilizing qualified SimAngus™ sires to breed purebred Holstein cows. They transport them to calf ranches, on to Power Genetics’ feed yards and ultimately to Cargill Meat Solutions.